VERBENA

L’OCCITANE’S VERBENA: RARE & PRECIOUS

Our Caring Guardians farm 100% organically. No pesticides or fertilizers are used, even the ones allowed in organic agriculture regulations. They choose to keep their ﬁeld small, making sure they’re giving it their undivided attention, as they replant every year and the weeding is done by hand. Quality over quantity.

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A CLOSED CIRCLE

HARVESTS

We harvest twice, once late August and once late October.
The leaves are harvested and set to dry on the same day.

DISTILLATION

A week later, the dried leaves are distilled at Philippe Soguel’s Bleu Provence Distillery by steam distillation. The process takes 2 hours. We mainly draw ﬂoral water and a little essential oil. 1000 leaves are necessary for 1 liter of ﬂoral water.

PRODUCTION

In 1981 L’OCCITANE created its ﬁrst product range with Verbena, thus claiming its iconic status.
Its fresh and sparkling scent has lemony herb notes that are just prefect for the summer.

THE PATH OF L’OCCITANE’S VERBENA

NATURALIA

BIODIVERSITY

In 2018, we decided to fund a biodiversity diagnosis by the independent ecological engineering firm Naturalia Environnement. This diagnosis gave us an exact overview of the situation and deemed our verbena crops a “green oasis” of biodiversity, discovering a number of protected fauna and flora species, including endangered meadow plants

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